Personalising Digital Commerce

Build the Channel Beyond Your Storefront

While e-commerce has long been a staple for consumer-facing organisations, it is now also changing how B2B companies buy and sell.

Increasingly, B2B buyers are demanding flexibility in how they engage sellers, whether inperson or digitally.

Having a static webfront is not enough anymore.

In this report, Ventana Research explains:

What effective digital commerce looks like now
How to blend old- and new-school selling approaches
How to fully monetize your digital commerce strategy

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