COLOCATION IN THE CAPITAL PUTS YOUR BUSINESS AT THE HEART OF SOMETHING SPECIAL
INFO PAPER
WHY CENTRAL LONDON?
If you’re a connectivity intense business with end users in London, colocating in the
heart of the capital should be a no-brainer. 77% of IT leaders say London is a critical
data centre location, with a presence in the City desired most.
5
CONNECTIVITY
A global hub for networks,
peering exchanges and cloud
providers, central London offers
the most dense and diverse
connectivity in the UK.
Central London colocation facilities: up to
300 networks on site. Elsewhere: less than 10.
With carrier-neutral colocation in the heart of the capital, you’ll
have access to the widest range of network providers, letting
you choose the best option for your business.
Slash connectivity costs by 25%.
Colocation facilities attract communities of interest, meaning
the right carrier is just a cross-connect away with no need to
establish a costly metro or national tail circuit.
Every extra 100ms of latency costs 1% of sales .
6
Physical proximity to customers means minimal
latency to the maximum number of end users.
Hundreds of suppliers, partners and
customers are just a cross-connect away
Colocate in central London to access communities of interest
that support business growth and innovation.
90% of companies cite linking on-premise
and cloud-based workloads as the biggest
barrier to hybrid cloud .
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Build private links to leading cloud platforms from inside your
colocation provider for superior performance that doesn’t
compromise on reliability or security.
Access new carrier services up to 18 months
before competitors.
Carriers trial new services in central London first to accelerate
ROI. Steal a march on competitors with early access to these
innovations.
5. Interxion survey, conducted by Vanson Bourne in October 2016
INTERCONNECTION
Central London’s unmatched
connectivity breeds new
opportunities.
6. Apica, Application Performance as a KPI for e-business, 2016
7. Interxion survey, conducted by Vanson Bourne in October 2016
03 / COLOCATION IN THE CAPITAL PUTS YOUR BUSINESS AT THE HEART OF SOMETHING SPECIAL
INFO PAPER
Office space in central London costs
a record-breaking £55.34 per sq ft.
LOCATION
Free up costly central London office space with no need for
on-site servers and turn CAPEX into OPEX.
Colocating in central London
ensures minimal overheads and
maximum convenience.
Skilled 24/7 engineers.
Put your infrastructure in expert hands: purpose-built
colocation facilities increase availability, resilience and security.
53% of organisations cite ‘ease of access’ as
the leading benefit of a London data centre .
8
A regional data centre may allow you to cut costs, but it also
can cause inconvenience and delays.
The cost of downtime: $7,900 per minute .
9
Keep crucial infrastructure just a stone’s throw from your
offices to be on-site within minutes to install, upgrade or repair
business-critical systems.
Proximity to 16,580 businesses and 7.5
million broadband subscribers .
10
The impact of latency on your applications and services can
be dramatic. Maintain an exceptional end-user experience
with close proximity to central London’s businesses and
Internet Service Providers.
Data generation will rise 4300% by 2020 .
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APPLICATION
PERFORMANCE
Central London is the
logical place for your critical
infrastructure and most
demanding applications.
connectivity in the UK.
Central London’s highly-connected colocation facilities can
flex and scale with the growing demands of your users and
applications.
Ensure 99.999% uptime.
Strict SLAs from colocation providers for performance and
availability guarantee your business can keep doing business.
8. Interxion survey, conducted by Vanson Bourne in October 2016
9. Data Center Dynamics, One minute of data center downtime costs US$7,900 on average, 2013
10. City of London, FAQs about the City, 2016
11. CSC, Big Data Universe Beginning To Explode, 2012
04 / COLOCATION IN THE CAPITAL PUTS YOUR BUSINESS AT THE HEART OF SOMETHING SPECIAL
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